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Little Golden Books: The Fifties Era
By Nancy A. Meadows-Galloway
A fond memory for most children of the fifties was their first or
favorite Little Golden book. Movie icons such as Old Yeller, as well
as historical figures like Davy Crockett were immortalized in Little
Golden Books.
Little Golden Books are known for the bright colors used in their
pictures and also the wonderful stories that are contained inside each
book.
They were first published by Random House Publishing in 1942, and sold
for 25 cents each, which remained their price for twenty years. Their
low price made them affordable to children at most any income level,
which made the Little Golden line of books an instant hit.
Another reason for the success of these books was that Random House
sold the books through not only bookstores but also five and dimes,
and department stores.
The fifties saw some of histories most popular Little Golden books
being published. Titles such as “The Three Bears”, “Tootles the
Train”, “Heroes of the Bible”, and many Disney books such as “Santa’s
Toy Shop”, were published during this time. Other Disney titles
include “Snow White”, “Dumbo” and “Bambi”, although some of these were
published in later years.
Many Little Golden Books were written to help children with the many
different aspects of growing up. “A Book of Manners” was written to
help children with the task of learning their manners and then also
using them in different situations. “Susie’s New Stove: The Little
Chef’s Cookbook” was designed to help younger girls develop basic
cooking skills, which were a necessity for that era. This book also
gave the reader simple recipes such as hot cocoa, scrambled eggs,
lemonade, a peanut butter and honey sandwich, and also Pixie’s
Delight, which consisted of basically making smore’s with graham
crackers, marshmallows and sweet chocolate.
Determining the age of a Little Golden Book is at times a little
tricky. With Little Golden books copyright dates are not always
helpful. Sometimes it is the story that is copyrighted and not the
book. Often there is no date at all to refer to. Here are a few
suggestions for when you are looking for that special Little Golden
Book from the 1950’s:
· The oldest books have the first printing from November 1942 with the
other subsequent printings also listed.
· Some of the earlier books have an “A” inside the back cover close to
the spines lower right corner.
· Several of the 39 cent editions have no edition noted anywhere,
these are considered unstated first editions.
· The price on the cover can also help determine age in a different
way. Golden Books started out with a price of 25 cents for twenty
years, therefore, the books printed in the fifties have a 25-cent
price on them. The price then went to 39 cents, 49 cents, 59, 69, and
89, with a few having a 99-cent price on them.
Little Golden Books have become an American icon throughout their
history. Most of us can remember our first Little Golden Book and a
few of us still have them. But with most cases, as children grew more
attached to their Little Golden Books most books were handled so often
that they barely remain intact today. To find one in good shape from
the fifties is a rare treat. So keep your eyes open at thrift stores
and garage sales and who knows, maybe you’ll find that special book
once again...
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